Tourism businesses

Activities

Separate Festival Bowland events brochure produced for 2014.

Festival Bowland programme for 2015 included as part of Discover Bowland guide.

2016 programme currently under development and will be included as part of discovery guide again.

1st January 2014

Actions

1.6 Historic Environment
Action Targets and Timescales Partners
1.6B Develop bid to Heritage Lottery Fund 'Landscape Partnership Scheme' for a landscape restoration programme for Pendle Hill area
Complete Stage 1 Bid planning
2015
Submit Stage 1 bid
2015
If successful:
2016
Commence development phase
2017
Submit Stage 2 bid
2017-18
Commence LPS delivery
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2.4 Sustainable Tourism
Action Targets and Timescales Partners
2.4A Develop resources and a series of training sessions to enable businesses to develop bespoke visitor experiences from their door e.g. rainy day guides, car free itineraries, access opportunities
Support 40 businesses through workshops and one-to-one sessions
2019
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2.4F Identify and promote opportunities based on seasonal activities to help encourage year-round (or 'off-peak') tourism - e.g. seasonal routes/trails, seasonal produce, bird-watching, fishing, geo-tourism and dark skies)
Workshop held to highlight the opportunities for year-round tourism.
2016
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2.4J Investigate the role of mobile technologies to provide an enhanced visitor experience, recognising the limitations of the telecommunications network in the National Landscape
Produce a mobile-friendly version of the National Landscape website
2015
Develop at least 3 mobile apps for walking, cycling and local produce/crafts
2019
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2.4K Continue to work with tourism operators and businesses to develop car-free activities and walks from the businesses e.g. business-specific downloadable route maps
Develop 2 business-specific downloadable route maps per year
Annually
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2.3 Community Engagement
Action Targets and Timescales Partners
2.3J Continue to support and develop further the opportunities for visitor giving and fundraising through Champion Bowland to raise awareness of the National Landscape and its special qualities
Develop and agree visitor-giving schemes
2014
Identify 10 individual businesses to link with local projects to conserve and enhance the National Landscape.
2 businesses per year
Provide annual update on the funds allocated.
Annually
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2.3K Raise awareness of the National Landscape's 50th Anniversary (2014) by encouraging partners, communities and businesses to celebrate and link with the anniversary year
Organise fund-raising events and activities to raise £5,000 for Champion Bowland
2014
Involve tourism businesses and communities in delivery of at least 3 anniversary events/activities
2014
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4.3 Monitoring and Evaluation
Action Targets and Timescales Partners
4.3F Carry out regular National Landscape visitor surveys and tourism business monitoring to maintain an overall picture of the tourism sector within the National Landscape
Carry out visitor survey
Biennially
Tourism business monitoring
Annually
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